The dieci Challenge League kicks off

23.07.2021

Euro 2020 is over, the Swiss team went far, and Italy have been crowned the winners. But at dieci, we still haven’t had our fill of football. In fact, we’re just getting started. As you may have read in the Swiss media already, the second highest league in Swiss professional football is now called the dieci "Challenge League".

It’s no accident that Dieci AG is the title sponsor for the Challenge League. After all, we’ve always had football in our blood. Star football players like Maradona, Pele and Lothar Matthäus all inspired dieci’s founder Rocco Delli Colli when he was designing the company logo: they all wore a number ten shirt. And what goes better with an exciting football match than a pizza from dieci? It’s a taste of Italy to enjoy as you watch the match at home.

 

Football matches and pizzas have one thing in common: they’re always great, whichever way you slice them. We are therefore immensely proud to be the title sponsor of the Challenge League. We look forward to working together with our league partners and the ten clubs. In addition to lending our name to the title of the Challenge League, dieci will also be featured on the football strips and in the stadiums, adding a little Italian touch.

 

We also want to share our excitement about the dieci Challenge League with you: we will be giving away tickets to matches in giveaways and competitions, so keep an eye out for them!

 

This is shaping up to be a spectacular championship – we can’t wait!